Digitup Order management
Centralized registration, tracking and control of internal orders.
Automation
Backoffice
Orders
Notifications
Generative AI
Operations
Deliciosos Ramos: internal system for order management and AI
Internal platform to assign orders, manage operations, send notifications and use AI in creative and operational processes.
Project overview
Deliciosos Ramos needed an internal tool to centralize order management, assignments, notifications and processes linked to events and daily operations. Digitup built a custom system with backoffice, automations and artificial intelligence applied to both operational and creative tasks.
The result is a platform that reduces manual work, organizes operational information and gives the team better visibility over orders. It also incorporates generative AI to support event-related image creation, speeding up processes that previously relied on scattered coordination or repetitive tasks.
Context and need
In businesses with intense daily operations — orders, events, deliveries, internal communication — the lack of a centralized system leads to errors, delays and dependence on spreadsheets, scattered messages or manual processes that are hard to scale.
Deliciosos Ramos wanted an internal solution that unified order management, made assignment between people or teams easier, automated alerts and statuses, and added intelligent tools for event-related creative work without complicating the team's day-to-day.
The challenge
The main challenge was organizing internal processes that could depend on scattered communication, manual order tracking and limited visibility over each operation's status. A clear backoffice was needed to register orders, assign them, notify changes and keep information accessible to those who need it.
It was also important to integrate AI in a useful way: not as an experiment, but as real support in creative processes — for example, image generation for events — and in operational tasks that consume team time. The system had to simplify, not add complexity.
The solution built by Digitup
Digitup created an internal platform with an admin panel, order flows, automated or semi-automated assignment, operational notifications and integrated AI tools. The team can manage orders from a single environment, track statuses, coordinate tasks and reduce dependence on manual processes.
The solution combines custom product development, automations and generative AI models. This covers both daily operations — who handles which order, when to notify, what status each task has — and creative needs linked to events, where AI image generation speeds up visual material production.
What we built
An operational backoffice with automations and AI applied to orders, events and internal communication.
Operational assignment
Flows to distribute orders among people or teams with traceability.
Notifications
Automatic alerts for status changes, new tasks or relevant updates.
Admin panel
Backoffice to visualize operations, statuses and team activity.
Generative image AI
Tools to create event visual materials with AI support.
Internal automations
Rules and flows that reduce repetitive tasks and manual errors.
Key features
- Internal order management
- Order assignment to teams or owners
- Automatic operational notifications
- Admin panel and backoffice
- Status and flow automation
- Integrated AI tools
- Event image generation
- Operational information organization
- Reduced manual work
- Foundation to expand internal processes
Artificial intelligence layer
AI in Deliciosos Ramos is applied on two fronts: operational support and creative support. In operations, it helps speed up internal tasks and structure information. In creativity, AI image generation allows producing event visual materials faster, reducing production times and dependence on fully manual artistic processes.
Digitup integrated these models within the product flow, not as disconnected external tools. The team accesses AI capabilities from the same environment where they manage orders and operations, which enables real adoption and everyday use.
Architecture and technology
The system was built as a custom backoffice with backend, database, APIs and a notification layer. Automations handle status changes, assignments and alerts, while AI models — LLMs and generative image AI — are integrated into concrete business flows.
Custom backoffice
Database
APIs
Notifications
LLMs
Generative image AI
Automations
Admin panel
Where Digitup added value
Internal product, automations and AI applied to operations and creativity.
Custom system
Design of an internal platform adapted to the business's real processes.
Operational automation
Order, status and notification flows that reduce manual work.
Generative AI
Integration of event image generation within the product.
Backoffice and APIs
Architecture ready to grow with new operational features.
Project impact
The system helps centralize operations, improve internal coordination and reduce dependence on manual processes. The team gains visibility over orders and tasks, receives alerts at the right time and has intelligent tools to speed up event-related creative work.
Deliciosos Ramos shows how a company can digitize its internal operations with a custom product that combines backoffice, automations and AI, without having to adapt to generic software that does not fit how they work.
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